Insulation contractor SEO pricing, posted in full for attic and wall crews
Two families, six cards, nothing hidden behind a call. Organic Growth carries the search and Maps work for an insulation crew, and Paid Ads carries the ad management. Both run month to month and neither charges a startup fee.
Organic Growth plans for an insulation crew, month to month
Organic Growth Silver
$1,495 a month
The base stack for a crew whose current website can stay as it is. We add the pages, tend the Maps listing and write around your jobs.
- 25 landing pages added every month, each aimed at a town you serve or a job you install
- 4 Strategic Content Assets a month, written from the questions homeowners type before they ring a contractor
- Your Google Business Profile tended by us from month to month
- Page wording shaped so AI assistants quote it accurately
- Your present website stays exactly where it is; we work around it
Organic Growth Gold
$2,495 a month
Everything in Silver at double the page count, plus a managed website so the new pages have a home of their own.
- 50 landing pages added every month, spread across the towns and job types on your map
- 8 Strategic Content Assets a month, each tied to one of your service areas or job types
- A website laid out for your jobs, built, hosted and kept current by usStruck from the sheet
- Your Google Business Profile tended, with fresh job photos posted on a steady rhythm
- AI search wording, plus outreach for links from builders and local sites
Organic Growth Platinum
$3,495 a month
The widest stack: the largest monthly page count, the most written assets and the managed website, for crews covering a big territory.
- 100 landing pages added every month, so no town or job type on your map is left bare
- 12 Strategic Content Assets a month, the heaviest writing load on any plan
- A website laid out for your jobs, with every new page we write added to itStruck from the sheet
- Your Google Business Profile tended, with review replies drafted for your approval
- Link outreach to builders, suppliers and local publishers, plus AI search wording
Ad spend is separate and goes straight to each ad platform. The two plan families are priced apart, so a company can take either one or both.
Ad management plans for attic and wall campaigns, with ad spend billed apart
One ad platform
$895 a month
One ad account built and tended by us: the right starting point when you want to test paid clicks for one kind of job.
- Pick one, and we run it: Google Ads, Bing Ads (Microsoft Advertising) or Meta Ads (Facebook and Instagram)
- Campaign build and call tracking before any budget is spent
- Wrong searches or audiences blocked as they show up in the account
- A written look back at the month, with the next change we suggest
Two ad platforms
$1,595 a month
Two ad accounts run in step, so a job type can be reached by search and by social at once.
- Two accounts from Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram), run side by side
- Campaign build and call tracking in each account
- Unwanted searches and audiences blocked in both accounts
- One written look back at the month covering both platforms together
Three ad platforms
$2,295 a month
All three ad accounts gathered in one place, planned together so the budget lands where your crew wants calls.
- Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram) all running
- Campaign build and call tracking across the three accounts
- Searches and audiences blocked on every platform as they surface
- A single written look back at the month, weighing the three against each other
Ad spend is separate and goes straight to each ad platform. The two plan families are priced apart, so a company can take either one or both.
How the website switch reads for a crew that keeps its own site
The Gold and Platinum cards carry a switch for companies that keep their own website. Turning it on lowers the monthly price shown, by the amount printed on that card, and the website layer drops off the list of what the plan includes.
Silver never included a website, so it has no switch. A crew with a site it likes can start there, or take Gold with the switch on and keep the extra page volume without a second site to look after.
The two plan families are priced separately. A crew that wants search sheets and the ad sheet at once adds one card from each row, and the posted amounts are what the monthly bill reads. To see what each family does, open the insulation contractor SEO plans or the paid ads plans for crews.
Pricing questions from attic, wall and spray foam crew owners
Does a spray foam crew pay a startup fee before the first sheet goes down?
No. The first month is billed at the price on the card, and nothing is added for beginning. The work begins with your Maps pin and your first town and job pages.
Is there a contract an attic insulation company has to sign?
There is none. Each plan renews month by month, so a crew that wants to change cards or stop can do so without a notice period to work out.
Who pays Google, Bing and Meta when the crew's ads run?
You do, directly, through accounts in your own name. The amounts on the ad cards are our management fee only. What you decide to spend on clicks is separate, and we never hold that money.
Can an insulation company take an Organic Growth card and a Paid Ads card together?
Yes. They are priced apart, so the bill is simply the two amounts added together. Plenty of crews begin with one family and bring in the other once the first sheets are down.
Which Organic Growth card suits a crew that already likes its website?
Silver leaves your site alone. Gold and Platinum can be switched to leave it alone as well, which is worth weighing if you want the larger page counts. We talk it through on the scope call so the choice rests on your towns and job types.
Ready to lay the first sheet?
Pick a slot on the call calendar. When that hour arrives, Ross Cohen, our CEO, rings you to work out which layers your company needs.
The ticked sheet below only pictures how the work is organised. It forecasts nothing.